01
Consent-aware by design
Optional categories start denied. Trust ID respects Google Consent Mode v2 signals and Global Privacy Control, while your team remains responsible for notice, consent, and lawful basis.
Security & privacy
Security and privacy are part of the identity layer.
Trust ID is designed to help enterprises recognize and understand customers without separating identity intelligence from consent, approved use, and data controls.
02
Encrypted transport + controlled access
The Trust ID tag is served over HTTPS, data is encrypted in transit, and access controls protect Trust ID infrastructure.
03
Scoped collection + retention
Collection depends on the approved use case and consent requirements. Temporary server logs are deleted after 30 days unless needed for a documented security investigation.
04
Enterprise review support
Security questionnaires, deployment review, and supporting documentation are available for enterprise evaluations.
Data scope
Collect what the approved use case needs.
The exact fields available depend on traffic, implementation, identity match, permission, and the customer workflow being activated.
Behavioral events such as page views, sessions, clicks, scrolls, and return visits
Intent measures derived from customer behavior
Pseudonymous identity resolution across sessions and devices
Device and browser information
Campaign source and landing-page context
Approved profile and enrichment fields when identity and permission allow
Enterprise review
Need a security questionnaire or deployment review?
We can support enterprise security review and provide the documentation available for your deployment. We only represent certifications or controls that are currently documented.
